Texas Twisters Gymnastics

Website, search and SEO

texastwistersgym.com

Overview

Client: Texas Twisters Gymnastics
Services: Website, Search and SEO, Upkeep
Time: Ongoing

Challenges

Google Business Profile, website, and SEO all needed to be built from the ground up.
Reviews, events, and other time-based content go stale without regular upkeep.
Emergency announcements, closures, and discounts needed a way to show up quickly and stay visible.
The site needed to match the feel of the gym: inviting, local, and family-run.

Key outcomes

Google search clicks: 3.23K+29%May–Jul 2026Google Search Console
Search impressions: 28.8KMay–Jul 2026Google Search Console
Visitors from Google: 12KAug 2025–Jul 2026Site analytics
Site visitors: 29.5KAug 2025–Jul 2026Site analytics

The work

There was nothing to start from: no site, no Google Business Profile, no SEO in place. Everything had to be built, then structured so parents on the go could use it easily. Enrollment needed to route to a third-party portal, hiring and contact forms needed to stay accessible, and analytics needed to track all of it. I still maintain the site: updating hours, program pages, and announcements as the season changes.

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